Welcome to Runrascals!

We are more than just a kids lifestyle brand. At Runrascals, we want to create everyday products that are anything but ordinary. Each piece is thoughtfully made to let children show a little bit of who they are. From eco-friendly fabrics to customisable details, everything is designed with comfort, quality, and imagination in mind. Personalisation is not just an extra, it is at the heart of how we work. We want kids to feel proud, comfortable, and completely themselves in what they wear every day.

 
About Us

Our Story

Runrascals started with one curious little boy (or octopus) who loved every colour in the world, especially pink. What he loved kept changing, and we wanted to build something that could change with him.

That is how Runrascals is inspired, that kids should have the freedom to show who they are, even as who they are keeps evolving. We design everyday products that let children add a bit of themselves into what they wear and carry, whenever they feel like it.

From bags and accessories to clothing, we try to build them with customisable elements and thoughtful details that make it easy to mix things up. Our products are made to grow with each child, and to reflect the many versions of who they are becoming.

Designed with Heart, Colour, and Comfort

  • RascalsThreads™ - Bamboo & Organic Cotton Heaven

    We have developed the perfect fabric by working with OEKO-Tex and GOTS certified suppliers to blend buttery-soft bamboo with durable organic cotton for our garments. The result? Breathable, planet-friendly comfort that is tough enough for outdoor play and gentle enough for sensitive skin.

    Shop Apparels

  • Our Vision

    We envision a world where every child can express their distinctive and quirky stories through our products, which are designed with personalisation in mind.

    We are committed to creating items that go beyond mere wearables, transforming them into interactive canvases.

    Shop Sticky Tees

  • Colours

    Colours represent how children view the world with imagination and limitless possibilities.

    We are dedicated to infusing colours in our products as we adopt a gender-neutral stance, challenging traditional stereotypes and empowering children to simply choose the colour they love.

    Read About Our Colours